Темы 1

Меня зовут Рустам, живу на Пангане, представляю маркетинговую компанию R.T. Travel, Marketing & Consulting, ведем маркетинг 3-х отелей на острове (morningstaresort.com - самый известный). Кроме того мы готовим сайт liveonphangan.com (еще веду страничку Таиланда на внешняя ссылка).



Предложение.

Нам сделали интересные предложения с явно заниженной к рынку ценой по долгосрочной аренде 2-х ресортов (15-20 лет). Далее мы с партнерами составили под них бизнес-план с рекомендованными затратами и ожидаемым доходом и предложили вниманию потенциальных инвесторов(пока это хотельеры острова). Все цифры - из прайсов и статистики местных компаний и отелей, легко проверяемые даже дистанционно.

Ниже - один из этих проектов.

Project Title: “Resort’s renovation 2”.

Location: Thailand, Koh Pha Ngan, Haad Chao Phao Beach



Net rental price: 850,000 Baht per year

Rental term: From 2,500,000 Baht in advance then, dependent on payment plan. If flexible – 15% increase every 3 years.

Area: approx. 5 Rai*

Beach area: private beach, naturally separated by the rocks at either end.

Facilities: 5 Deluxe Rooms in main building, each including A/C, TV, bathtub/shower with hot water and mini-bar.

1 Beachfront Bungalow with 270˚ sea view, A/C, hot water shower and 2 balconies.

8 Standard Bungalows with fan and hot water shower.

3 Superior Bungalows with A/C - under construction.

Reception area.

New restaurant & bar with sea-view – under construction (almost completed).

Swimming pool – at present there is no pool, however there is ample space available for building;

Road access – fully accessible from main road.

Investment plan:

Initial expenses (exclude rental payments):

1) Completion of 3 bungalows (A/C, TV & furniture) - approx. cost: 350,000 Baht.

2) Total renovation required for 3 of 8 fan bungalows (A/C, TV & furniture) - approx. cost: 250,000 Baht.

3) Swimming pool construction - approx.1,200,000 Baht.

4) Completion of restaurant - approx. 50,000 Baht.

5) Garden and lighting - approx. 100,000 Baht.

6) Resort car - from 150,000 Baht (used car).



Total: 1,950,000 Baht (car excluded).

Staff:

Receptionist, cook, bartender, gardener, house-keeper, night-shift worker. Total - 6 persons.

Income Predictions:

Estimated net room rates (number of rooms):

Deluxe Room – 1,600 Baht/night (5).

Beachfront Bungalow – 1,500 Baht/night (1).

Superior Bungalow – 1,100 Baht/night (6).

Standard Bungalow - 480 Baht/night (5).


Estimate year-round minimum occupancy: 40%**;

Expected profit from resort: 222,000 Baht/month;

Estimated monthly income from bar & restaurant – 300 Baht/day/per person based on predicted 40% occupancy, excluding walk-in guests – 122,400 Baht. Predicted profit, approx. - 85,000 Baht**;

Estimated minimum income from other sources (excursions, tickets, motorbike rental, laundry, etc.) - 400 Baht/day (12,000/month).



Total expected profit: 319,000 Baht/month.


Approx. maximum monthly expenses (salaries, electricity, water, taxes, amortization, etc.): 100,000 Baht/month.

Minimum predicted profit: 219,000 Baht/month; 2,628,000 Baht/year. (Excluding rental payments mentioned above).


Additional remarks:

Above construction costs based on “VGD Development” current rates.

All predicted occupancy levels, profits, etc. based on existing profitable resort statistics.

* 1 Rai = 1,600 Sq m.

1 $ - 34.15 Baht

** Calculation assuming occupancy levels of 12 days per months (40%) @ 2 persons per room.


Сейчас есть идея продвинуть этот продукт у нас на рынке, но пока не знаю как.

-- Если это может быть актуально - отправлю фото и переведу на русский. И 2-й проект пошлю.
Cheers
Rust